We’ve seen the story about the kid getting punished for eating a Pop-Tart into the shape of a gun in school. Most likely you’ve seen some meta-journalism about the hype cycle on this, what the constant terror about guns means for the state of humanity, and exactly how much navel gazing is appropriate based on one inconsequential piece of news. Chances are you’ve also seen some truly awful leader images for those stories as well. Numi and I set out to change that.